Module 1: Marketing Fundamentals
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Understand key marketing concepts relevant to the hospitality industry.
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Learn how to identify customer needs and market trends.
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Develop skills in branding, promotions, and digital marketing strategies.
Module 2: Business Calculation
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Gain essential numerical skills used in business and hospitality operations.
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Apply mathematical techniques to budgeting, forecasting, and financial analysis.
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Learn how to interpret data and make informed business decisions.
Module 3: Digital Academic & Professional Skills
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Build strong academic writing, research, and presentation skills.
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Learn to use digital tools and platforms effectively for communication and collaboration.
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Develop professional behavior and workplace etiquette.
Module 4: Travel and Tourism Operations
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Explore the structure and function of the global travel and tourism industry.
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Understand the roles of travel agencies, tour operators, and destination management.
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Learn about customer service standards and legal considerations.
Module 5: Hospitality Management
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Dive into the operations of hotels, resorts, and other hospitality establishments.
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Learn about front office, housekeeping, food & beverage, and guest services.
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Understand management practices, HR functions, and service excellence.
Module 6: Industrial Attachment / Final Written Project
Option A: 6-Month Internship
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Practical work experience with international hotel partners in Spain, Japan, or the USA.
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Apply classroom knowledge in real-world hospitality settings.
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Gain professional exposure and industry networking opportunities.
Option B: Final Written Project
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Conduct independent research on a hospitality-related topic.
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Demonstrate academic and professional understanding through a structured report.
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Present findings and recommendations.